Written by Tom Kelly
Melissa didn’t start her career in tech, but was always curious. Before founding her startup, she produced multicultural programming for global audiences and was fortunate to work across three continents doing that—from North America, to Europe, to Africa. Even in doing that work, she was always trying to leverage new technology to create impact-driven initiatives. From the BBC World Service to Get Lifted, John Legend’s film/television production company— she developed expertise in building virtual-centric communities leveraging entertainment as a vehicle for education. Today, she brings that to break*through through the framework of human flourishing, the science of what it means to live well. They develop digital interventions that help people live optimal lives, based on proven science and data.
Can you discuss your experience at Venture Café Phoenix and any impact the event has had on your organization?
What inspires you?
Tell us a little more about your current role with your organization and how it has impacted the start-up ecosystem here in the greater Phoenix region.
As a founder, I get to drive the direction and vision of our startup. We’re committed to human growth as a whole. For example, our first product designs optimized psychosocial support groups with a game-changing approach:
1. Interactive Intake Forms:
Accessible for all literacy levels, ensuring everyone gets the support they need.
2. Text-Based Virtual Support Groups:
Hosted by trauma-informed AI wellbeing coaches for personalized care.
3. Dynamic Curriculums:
Featuring award-winning, bite-sized content crafted by culturally relatable creators.
We partner with local health-focused organizations to offer powerful peer to peer support.
Advice to Aspiring Entrepreneurs and People Looking for their Passion?
I’m a fan of the Japanese philosophy Ikigai, which requires some self-introspection. Think of a venn diagram and in each of the concentric circles, ask yourself:
1. What do I love?
2. What am I good at?
3. What can I be paid for?
4. What does the world need?
If you can find a few things that fall in the middle, take those things seriously. It’s important to find meaningful work, that aligns with your talents, that the market will reward, and brings you immense delight. If you can find that sweet spot, you’ve not just found a career, you’ve found a calling.